MANAGEMENT ADVISOR
Danilo Zatta is a world leading expert in Pricing and TopLine Excellence. As a management advisor, over the past 25 years he has successfully led hundreds of projects at both national and global level for multinationals, small and medium sized companies as well as investment funds in numerous industries, leading to substantial profit increases.
His advisory work typically focusses on programmes of excellence in pricing and sales, revenue growth, corporate strategies, TopLine transformations, and redesign of business and revenue models.
As Partner and Head of Sales, Pricing and TopLine Strategies at Valcon – a management consulting firm with more than 1,800 consultants operating internationally – he supports clients in various industries and geographies.
TRAINER
Danilo Zatta provides trainings in e.g. value pricing, value selling, negotiation excellence or organisational change management.
Typically, he helps businesses to improve their skills in ‘value selling’, making sure to highlight the value of the products and services they provide, rather than the discounts.
He also trains businesses in negotiation excellence:
finding answers to questions like how to identify the most appropriate sales techniques to deploy in any given situation, how to respond effectively to customer objections regarding price (‘the product is too expensive’), how to assess and exploit their negotiating position.
Danilo Zatta has experience of training entire sales teams e.g. across Europe, the Americas, Asia and the Middle East.
KEYNOTE SPEAKER
Danilo Zatta is often invited as a keynote speaker to company events, international conferences, and academic institutions. His most recent keynote speeches include:
- Value Creation for Private Equity investors, Amsterdam (The Netherlands)
- Pricing B2B Forum, Copenhagen (Denmark)
- First Artic Pricing Forum, Reykjavík (Iceland)
- Sales convention for an industrial group, Shanghai (China)
- Professional Pricing Society Event ‘Pricing Strategy Connected’, Chicago (USA)
- MindShare Event, Barcelona (Spain)
- European Pricing Platform Global FMCG Forum, Amsterdam (The Netherlands)
- YPO retreat, Como (Italy)
- Revenue Growth Management summit for a multinational company, Sydney (Australia)
- Professional Pricing Society, Barcelona (Spain)
- Monetization Excellence, San Francisco (USA)
- Sales & Pricing Excellence, São Paulo (Brazil)
- Topline Strategy Meeting, London (UK)
- Etc.
EXECUTIVE COACH
Danilo Zatta coaches several CxOs in the areas of leadership, industrial plans, investments, and business models. In addition to operating as a sparring partner, he helps focus and implement actions to achieve objectives and attain the expected results.